Dan Murphy’s Direct to Boot

Signage | Routing + Fabrication | Large Format Printing | Wayfinding

We recently delivered a Direct to Boot signage and wayfinding rollout for Dan Murphy’s Launceston, working alongside the team at Vos Group to create a pickup experience that is clear, fast and easy to follow.

Dan Murphy’s Direct to Boot - Flying Colours Group

This project focused on flow and visibility. Every element guides customers through the space without confusion, helping them move safely from entry to pickup and straight back onto the road. From large-scale wall graphics to ground markings, the signage works together as a single system rather than a collection of parts.

The scope included bold painted wall graphics, high-impact awning signage, directional chevrons, custom line marking and clearly defined pickup bays. Pedestrian crossings were also integrated to improve safety for both staff and customers.

Strong colour contrast and simple messaging ensure the signage reads clearly from a distance and performs in real conditions. The result is a Direct to Boot zone that functions smoothly, supports staff workflows and keeps traffic moving during busy periods.

A big thanks to Vos Group for the seamless collaboration, and to the Dan Murphy’s team for trusting Flying Colours Group to deliver signage that works as hard as it looks.

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Fantastic service! I enquired about signage about 7 weeks before I got approval but they were very accommodating. When I went back to Matt he was very clear in the cost, what he needed and the timeline. I was pleasantly surprised when the signage was delivered and installed the next day because they happened to have some extra time so just dropped in to get it done. Great service!

- Kelly Dewey

St Thomas More’s Catholic School has been delighted to enter into partnership with the Flying Colours Group Tas. As a school we value service, listening and excellence, and it is clear that Flying Colours shares in these values. In every project in which we have partnered with them we have experienced timely and collaborative communication; openness to feedback to ensure our vision is realised; creative and unique designs; the capacity to turnaround projects in short order to meet our needs; a friendly and efficient installation crew; and quality products. We are pleased to welcome and include the Flying Colours Group Tas as a genuine member of the St Thomas More’s Catholic School community.

- Casimir Douglas, St Thomas Mores Catholic School

We were thrilled with the recent casket wrap. The Flying Colours Group Tas team hit the brief perfectly and it was a talking point all afternoon of how well it represented our Dad. We didn’t make it easy with a quick turnaround required, but they delivered. Our whole hearted thanks.

- Katrina Coleman

We’ve worked with the Flying Colours Group Tas team on a number of projects, including our recent brand refresh of all seven Bank of Us retail stores. The team take the time to understand us and our brand to make sure they deliver on time and up to a high standard. We love that we’re supporting a like-minded Tasmanian owned company when we work with them. We highly recommend Flying Colours Group Tas for any printing services.

- Mel Harris

We are extremely grateful for your generous support and continue to be focused on creating meaningful collaborations with our Festival partners. As we develop the 2023 program we look forward to creating further opportunities to integrate Flying Colours Group Tas with the Festival and develop creative collaborations.

Please extend our thanks to the entire team at Flying Colours Group Tas for your time and efforts in making this year’s festival a success.

- Jess Robinson, Junction Arts Festival

Dan Murphy’s Direct to Boot

Studio 74 Pilates

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